P&G is a recognized leader in the development, manufacturing and marketing of superior Fabric & home Care, Baby Care, Feminine Care, Tissues & Towel, Beauty Care, Health Care, and Food & Beverages products. P&G markets approximately 300 brands to nearly five billion consumers in over 140 countries. These brands include Tide, Crest, Pantene, Tampax, Pringles, Pampers, Oil of Olay, Folgers, Jif, Cover Girl, Downy, Dawn, Bounty, Charmin and IAMS pet foods. P&G is also a major force for economic growth and well-being around the world by employing nearly 110,000 people worldwide. But, like William Procter and James Gamble more than a century ago, the men and women of Procter & Gamble have their eyes on the future. P&G's growth goals include: doubling unit volume in ten years, achieving share growth in the majority of its categories and delivering total shareholder return that ranks P&G over time among the top third of its peer group. Most importantly, P&G's goal is to continue to provide products of superior quality and value to the world's consumers. As a result, P&G's business, people, shareholders and the communities in which we live and work will prosper.

1997 P&G expanded its feminine protection expertise into a new global market with the acquisition of Tambrands. Tampax, its tampon brand, is the market leader worldwide.
P&G gained a solid entry in the Mexican tissue business with the purchase of Loreto y Pena. This marked P&G's first tissue entry into Latin America.
P&G formed a global pharmaceutical alliance with Hoechst Marion Roussel to market Actonel, P&G's new prescription bone health drug.

1998 Consumers throughout the United States now have the choice of buying snacks fried with Olean, P&G's new fat-free, calorie-free cooking oil. These snacks include fat-free versions of Americans' favorite snack brands, including P&G's Pringles chips. The Company's new Olean plant, which can produce a national supply of the new cooking oil, is up and running.
P&G announces Organization 2005, a global organization design to drive innovative ideas to world markets faster.
P&G provides a foundation for future growth by investing in new breakthrough products. Febreze, Dryel and Swiffer are introduced and expanded around the world in less than 18 months.

1999 Durk I. Jager, former Chief Operating Officer, became the Chairman, President, Chief Executive and Director of Procter & Gamble.
The Company entered the global pet health and nutrition business by acquiring the Iams Company, a leader in premium pet foods.
The acquisition of Recovery Engineering Inc. allowed P&G to utilize its understanding of water treatment by developing home water filtration systems under the PUR brand.